Behavioral Corporate Finance (The McGraw- hill/Irwin Series in Finance, Insurance and Real Estate)
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80
978-1259277207
McGraw Hill
2017
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Behavioral Corporate Finance provides instructors with a comprehensive pedagogical approach for teaching students how behavioral concepts apply to corporate finance. The primary goal is to identify the key psychological obstacles to value maximizing behavior, along with steps that managers can take to mitigate the effects of these obstacles.
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