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loginIn Building Value: The Business of Venture Capital, renowned professor and venture capital (VC) firm partner Simon Barnes delivers an easy-to-read guide to the often-mysterious world of venture capital and how entrepreneurs and venture capitalists should engage with each other to arrive at constructive start-up investment deals. In the book, you'll discover why successful entrepreneurial finance is more about behaviour than it is about numbers. You'll learn why VC is a people business, first and foremost, and why effectively aligning the interests of funders and entrepreneurs is so important.
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