Can Marketing Save the Planet?: 101 Practical Ways to Use Sustainable Marketing as a Force for Good
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253
978-1399411257
Bloomsbury Business
2024
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loginIn our fast-moving and consumer-driven world – in which more than 10 million people are Marketers – social and environmental issues are increasingly being moved to the top of boardroom agendas. Each and every company, and therefore every marketer, has a responsibility to learn about the changing landscape in which they operate, and to adapt their skills, creativity and influence accordingly.
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