E-commerce: Business. Technology. Society. (17th Edition)
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978-0137922208
Pearson Inc.
2023
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loginE-commerce 2023: Business, Technology, and Society provides you with an in-depth introduction to e-commerce with coverage of key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Meta, TikTok, Netflix, YouTube, Walmart and Amazon illustrate how e-commerce is altering business practices and driving shifts in the global economy. The 17th Edition features all new or updated opening, closing, and “Insight on” cases.
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