Famous Business Fusions: Ideas that Revolutionized Industries (High-Impact Business Innovation)
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35
978-3110702934
De Gruyter
2021
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loginFamous Business Fusions discusses how an idea from one place, transported somewhere new, can lead to radically creative innovation. The book is replete with stories of lateral thinking or "fusion" that inspire you to think bigger, discover deeper insights, sense real opportunities and craft high-value fusion.
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