Marketing Management, Global Edition
(0 User reviews)
270
978-1292404813
Pearson Education
2021
For read a book, Please sign into your account.
loginThe world of marketing is changing every day - and in order for students to have a competitive edge, they need a text that reflects the best and most recent marketing theory and practices. Marketing Management collectivelyuses a managerial orientation, an analytical approach, a multidisciplinaryperspective, universal applications, and balanced coverage to distinguish itfrom all other marketing management texts out there.
There are no reviews for this eBook.
There are no comments for this eBook.
You must log in to post a comment.
Log in
