Mindmasters: The Data-Driven Science of Predicting and Changing Human Behavior
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571
978-1647826314
Harvard Business Review Press
2025
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loginA fascinating exploration of how algorithms penetrate the most intimate aspects of our psychology—from the pioneering expert on psychological targeting.
There are more pieces of digital data than there are stars in the universe. This data helps us monitor our planet, decipher our genetic code, and take a deep dive into our psychology.
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