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Reverse Innovation: Create Far From Home, Win Everywhere

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By Chanbuntith Sim Posted on Feb 9, 2024
In Category - Academic Reading Materials, Entrepreneurship
Vijay Govindarajan, Chris Trimble 9781422157640 Harvard Business Review Press 2012

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Whether you are a CEO, financier, strategist, marketer, scientist, engineer, national policymaker, or even a student forming your career aspirations, reverse innovation is a phenomenon you need to understand. This book will help you do that.

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