Seeing What's Next: Using the Theories of Innovation to Predict Industry Change

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Clayton M. Christensen, Scott D. Anthony, Erik A. Roth 9781591391852 Harvard Business Review Press 2004

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Based on proven theories outlined in Christensen's landmark books The Innovator's Dilemma and The Innovator's Solution, Seeing What's Next offers a practical, three-part model that helps decision-makers spot the signals of industry change, determine the outcome of competitive battles, and assess whether a firm's actions will ensure or threaten future success.

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