Starting a Successful Business: Your Guide to Setting Up Your Dream Start-up, Controlling its Finances and Managing its Operations
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62
978-0749480868
Kogan Page Limited
2017
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Starting a Successful Business contains the crucial, practical information needed to turn your exciting new idea into a stable and profitable business. It covers each important step in the start-up process in a clear and accessible way. The major problems facing any new business are discussed, potential pitfalls are highlighted and practical advice is offered on key topics such as: ideas for new start-ups, business planning, marketing, franchising, selling and advertising, finances and financial control, taxation, business law and employing staff.
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