Stop. Think. Invest.: A Behavioral Finance Framework for Optimizing Investment Portfolios

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Michael Bailey 978-1264268382 McGraw Hill 2022

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In an economy where markets are more unpredictable than ever, emotions can derail the efforts of even the most experienced investors and wreak havoc on portfolio returns.

Applying powerful behavioral finance concepts, Stop. Think. Invest. provides a framework for identifying personal biases and avoiding mistakes that can cost big profits.

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