The Dark Side of Valuation: Valuing Young, Distressed, and Complex Businesses

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Aswath Damodaran 9780134854274 Pearson FT Press 2018

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Valuing money-making companies that have long histories and established business models is straightforward. It is when you encounter difficult-to-value companies that you feel the urge to go over to the dark side of valuation--where you abandon first principles and create new metrics. 

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