The Science of Business

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Justin B. Craig, Ken Moores 978-1800370326 Edward Elgar Publishing 2024

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Adopting a multidisciplinary approach, Justin Craig and Ken Moores reinforce the positioning of business as a science and remind the reader that those involved in the practice of business are, in fact, social scientists. Showcasing a novel science of business framework, the book is populated with economic, entrepreneurial, accounting, financial, marketing and management discipline perspectives.

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